Kristy Duncan – Top 100 Women in Fintech 2019

This article features an interview with Kristy Duncan, Founder & CEO of Women in Payments, one of our Top 100 Women in Fintech 2019.


This interview is part of a series of interviews featuring female Fintech leaders globally. LATTICE80, in partnership with Miss Kaya, recently published our Top 100 Women in Fintech 2019 list.The effort reflects our efforts in women empowerment and support in a field where women continue to be underrepresented. Check out the full list for 2018 here as well. 

Miss Kaya is a lifestyle driven financial platform for the modern woman that aims to empower them to carve their own financial freedom through technologically-empowered financial tools. The mission is to provide the modern women globally with the support, resources, and community they need to live the lifestyle that they want.

Disclaimer: The interviews are published on a rolling basis and the order by which they are published by no means representative of any rankings.

This article features an interview with Kristy Duncan, Founder & CEO of Women in Payments, one of our Top 100 Women in Fintech 2019.

1.Tell us more about what you do and how did you move into Fintech?

I work to connect people, and help them build careers in fintech.  I have a degree in engineering, and worked at a major Canadian bank for ten years, before consulting in this industry.  I love consulting, because it offers a wide view of the industry and how all the pieces fit together. And I love fintech, because it’s all about building things to make people’s lives easier.

2. What does being a woman in Fintech mean to you?

I think women in fintech have a huge opportunity to shape technology and financial services in ways that resonate with a female audience.  Our voice is growing stronger, and our influence on this industry will have a huge impact on the women in the world who use financial services.

3. What challenges do you think women face in Fintech?

Statistically, few women in fintech have reached their full career potential, when compared to the majority of men we see at leadership levels across the industry. Women face many challenges- paucity of strong women role models, unconscious biases, shortage of mentors and sponsors, a regulatory environment that often doesn’t recognize gender wage gap concerns, and often a lack of confidence in their own abilities.  We need to work at many levels to address these challenges, both locally and globally.

4. What advice would you give to other women starting out and growing their careers in Fintech?

My recommendation is to seek out mentors and sponsors, either men or women, who can support and guide you through a career in fintech.  Build a strong network of peers, rising stars, and leaders with whom you can share ideas and challenges, and also support in their career journeys. Find your voice, put up your hand for a challenging promotion, and find your inner leader and bring her to life!

5. What are 3 keywords to describe Fintech for 2019?

Fintech in 2019 will be challenging, exciting, and demanding. Challenging, as we work to bring gender parity to fintech; exciting because it’s a very dynamic market with lots of opportunity for innovation; and demanding because we need to innovate in an inclusive way that offers equal opportunities for women- both as clients, as well as employees and leaders in fintech.